Product development.
Design leadership.

Executive summary

Product Development Director with 20+ years of experience identifying emerging market opportunities, translating consumer behavior into commercially successful products, and leading multidisciplinary teams from concept through commercialization. Known for identifying emerging market opportunities, building high-performing product portfolios, and driving profitable category growth through consumer insights, global manufacturing, and cross-functional leadership.

Managed product portfolios exceeding 6,000 SKUs, developed three new product collections and quarterly assortment refreshes across key retail accounts, collaborated with 15+ manufacturers across six countries, contributed to 35+ design and utility patents, and brought more than 320 successful gaming products to market.

Professional experience

OSP Home Furnishings

Design Director · 2018

• Increased ecommerce sales 35% and brick-and-mortar sales 30% through product strategy, market research, product development, and commercialization.
• Led quarterly product-development and cost-reduction reviews with 30-day post-launch SKU evaluations.
• Directed cross-functional product development supporting eight sales and marketing teams.
• Managed relationships with 15+ manufacturers across six countries.
• Recognized the gaming furniture opportunity before it became the company’s top-selling desk category.
• Led end-to-end product development from concept through commercialization.

Z-Line Designs

Design Director — promoted from Senior Designer · 2007–2018

• Recruited for design, engineering, and product development problem solving.
• Co-developed the first universal flat-panel TV wall mount.
• Named on 15+ patents covering the wall mount product family.
• Managed multidisciplinary industrial design teams.
• Developed products for major retail partners including Walmart, Target, Costco, HomeGoods, Amazon, Wayfair, Staples, and Office Depot.

Core competencies

Product development and strategy · New product development · Product lifecycle and portfolio management · Product roadmaps · Consumer insights · Market research · Trend forecasting · Competitive analysis · Industrial design leadership · Cross-functional leadership · Global manufacturing · Vendor management · Product launch · Cost reduction · Margin improvement · DFM / DFA / CMF · Materials and manufacturing · Packaging optimization · Intellectual property development · Retail product development.

Design & technology

Rhino 3D · 3ds Max · V-Ray · Adobe products · Microsoft Office · AI-assisted product development · n8n workflow automation · AI agents · ChatGPT · Claude · Notebook LM · Prompt engineering · Rapid prototyping / 3D print / CNC · Design research · Product visualization.

Leadership philosophy

My product development methodology begins with understanding markets rather than products.

I research demographics, career mobility, housing trends, cultural shifts, technology adoption, and consumer behavior to identify opportunities before they become mainstream.

I believe influence consistently outperforms authority. My leadership style emphasizes clear communication, active listening, adaptability, accountability, and direct collaboration with global manufacturing partners to reduce development time and improve execution.

Education

B.S. Industrial Design, Honors

Arizona State University, Tempe, Arizona. Selected for InnovationSpace, ASU’s multidisciplinary product-development program.

Associate Degree, Engineering Transfer

SFCC, Spokane, Washington.

Patents & awards

35+ design and utility patents · Trailblazer Award · CEDIA Best New Product Award · Innovations Design & Engineering Award · Multiple ADEX Design Awards.

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